iwi: Clinically Shown To Lower Cholesterol

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A Breakthrough In Cholesterol Health

Behold, the plant-based solution to managing Cholesterol and cardiovascular health. Utilizing our sustainable farming methods and patented Almega®PL formula, we've created a breakthrough algae-based Omega-3 supplement that is clinically shown to reduce total cholesterol, in particular VLDL "bad" cholesterol by 25%.

Omega-3 fatty acids eicosapentaenoic acid (EPA) and docosahexaenoic acid (DHA) are shown to support heart health by decreasing triglycerides, but EPA in particular can decrease total cholesterol.

In our clinical trial, performed on 104 healthy participants, iwi Cholesterol significantly reduced total cholesterol, in particular VLDL, by 25% - without decreasing "good" HDL cholesterol, a unique benefit associated to EPA-only formulations. Our trial also showed that iwi readily increases the Omega-3 index - a biomarker for heart health. iwi is the only natural Omega-3 source containing EPA-only, without the DHA present in all other sources available over-the-counter.

Better living begins within, and better Cholesterol begins with iwi.


According To The Research

The Benefits Of Algae-Based Omega-3s


While fish oil supplements pose the risk of possible contaminants and heavy metals that may have been present in the fish they were sourced from, iwi algae-based Omega-3 supplements are 100% Vegan, non-GMO, and gluten-free. Algae is also the original and most potent form of Omega-3, both fish and krill obtain their Omega-3’s second-hand, from eating algae.

Sourcing Omega-3's from algae eliminates over-fishing and the disruption of ocean ecosystems, the risk of contaminants, and results in higher bio-availability.

iwi Omega-3 supplements are clinically proven to provide 50% more absorption than fish or krill oil Omega-3s. But why? And what does this actually mean? iwi's Nannochloropsis algae oil is the only known source in the world that is available in a polar lipid form, with both phospholipids and glycolipids, thus making it highly soluble in water and easily absorbed by the human body. Whereas fish oil (available in triglyceride form only) and krill oil (with phospholipids) both lack this water solubility, and thus the human body is capable of absorbing very little of it as compared to iwi algae-based Omega-3. This means your body is able to absorb more, and reap the most Omega-3 benefits, when you take iwi.


Sustainably Sourced & Better For Our Planet


For minimum environmental impact, iwi algae is grown on sustainable & environmentally friendly farms located on arid, previously unused land in the desert regions of New Mexico & Texas. In place of freshwater, the farms use saltwater obtained from underground aquifers in the regions. Over 97% of said saltwater is recycled and the remaining percentage is lost only to evaporation. These algae farms consume CO2 and release oxygen, and the majority of the energy is solar and renewable. While the fish oil supplement industry contributes to over-fishing of herring and krill, and the disruption of delicate ocean ecosystems, iwi was founded on the premise that people should be able to reap the benefits of nature without doing any harm to the environment.


Olympic Gold Medalist, Julia Mancuso, Loves iwi

Olympic Hopeful, All-American Track & Field Athlete, Jasmine Blocker, Takes iwi Daily

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Better living begins with a healthier cholesterol count.

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